Townhouse Studios

The site was Virgin’s famous Townhouse Recording Studios where some of the biggest stars of the last three decades have recorded, including Queen, Robbie Williams, Coldplay and Elton John. It had lain unloved and unused for a number of years before our client – Perpetuum Development Ltd – acquired and converted it into luxury housing. A key part of our brief was to design a building that considered the iconic history of the building while creating homes for Londoners.

It was important for the client to incorporate sustainable design and technologies into the development but without having a detrimental impact on return on investment.  There is a mix of typologies, with a focus on upside down properties, living spaces placed on upper levels, and bedrooms below.