Moo is a small Argentinean Bar and Grill near Liverpool Street in East London. The client wanted to launch an intimate bar and eaterie selling good Argentinean wine and beer and to introduce the Lomito (an Argentinean steak sandwich) to the UK. They wanted the space to feel like a contemporary take on traditional Argentina. The space has clean lines, but using natural materials - wood, leather etc. We sourced black and white photographs of Argentinean bars and diners from the national archives in Buenos Aires to adorn the walls. Moo has been very positively received by the public and critics alike.